View Job Description & Requirements
Employment Type: Full-Time
Location: Work from Home (Ahmedabad candidates only)
Working Days: Monday to Saturday (Saturday Half Day)
Working Hours: 10:30 AM to 7:00 PM (1 hour lunch break)
Experience Required: Minimum 2 years in a digital marketing agency
Laptop: Must have your own laptop
ABOUT THE ROLE
We are looking for an experienced Social Media Manager who has spent at least 2 years working inside a digital marketing agency. Agency experience is non-negotiable for this role because we need someone who already understands how to manage multiple clients, handle feedback professionally, deliver on deadlines, and maintain quality across different brand voices at the same time.
This is not just a content posting role. You will own the social media strategy and execution for multiple client accounts, write content that connects with audiences, communicate directly with clients, coordinate with designers and video editors internally, and use AI tools smartly to work faster without cutting corners on quality.
If you are someone who takes ownership, writes well, thinks strategically, and knows how to get things done without being micromanaged, you will thrive here.
WHAT YOU WILL DO
Content Planning and Strategy
- Build monthly content calendars for multiple client accounts across Instagram, Facebook, LinkedIn, and other relevant platforms
- Develop platform-specific content strategies based on each client’s brand, audience, and business goals
- Research trending topics, relevant hashtags, competitor content, and platform updates to keep content fresh and timely
- Plan content pillars and themes for each client that balance brand awareness, engagement, and lead generation
- Brief the design and video team with clear, detailed creative briefs for every post, reel, and story
Content Writing
- Write compelling captions, hooks, and copy for social media posts across all platforms and brand voices
- Write scripts for reels, short-form videos, and carousel content that match the brand’s tone and audience expectations
- Craft LinkedIn articles, thought leadership posts, and long-form content for B2B clients where required
- Adapt writing style seamlessly across different client industries including e-commerce, real estate, healthcare, and more
- Use AI writing tools intelligently to speed up drafting while ensuring all final content sounds human, on-brand, and original
Account Management and Publishing
- Schedule and publish content across all client platforms using social media management tools
- Monitor all client accounts daily for comments, DMs, mentions, and engagement opportunities
- Respond to comments and messages in the brand’s voice or escalate to the client when required
- Ensure every post goes live as per the approved calendar with zero errors in copy, tags, or formatting
- Manage Instagram Stories, Highlights, and profile optimisation for client accounts regularly
Client Communication
- Serve as the primary point of contact for social media clients, building strong and professional relationships
- Present monthly content calendars to clients for approval, explain the strategy behind content decisions clearly
- Handle client feedback, revisions, and escalations with patience, professionalism, and a solution-first mindset
- Proactively share performance updates, new ideas, and platform changes with clients without waiting to be asked
- Join client calls when required and represent Market Minds confidently and professionally
Performance and Reporting
- Track performance metrics across all client accounts including reach, impressions, engagement rate, follower growth, and saves
- Prepare clear and insightful monthly performance reports with observations, wins, and recommendations
- Identify what is working and what is not, and adjust content strategy accordingly each month
- Set realistic monthly targets for each account and work towards them with a structured plan
AI Tools and Smart Work
- Use AI tools such as ChatGPT, Claude, Canva AI, and others to speed up content ideation, drafting, and research
- Build repeatable systems and workflows for content production that save time without sacrificing quality
- Stay updated on new AI tools relevant to social media and bring useful ones to the team
- Find smarter ways to handle repetitive tasks so more time is spent on strategy and creativity
WHAT WE ARE LOOKING FOR
- Minimum 2 years of social media management experience inside a digital marketing agency, this is mandatory
- Strong content writing skills in English with the ability to adapt tone and voice across different brands
- Deep knowledge of Instagram, Facebook, LinkedIn, YouTube, and other major social media platforms
- Proven ability to manage multiple client accounts simultaneously without dropping quality or missing deadlines
- Confident and professional client communication skills, both written and verbal
- Strong work management and organisational skills, you know how to prioritise, plan, and deliver
- Smart worker who finds efficient ways to get things done rather than working harder in the wrong direction
- Hands-on experience using AI tools for content writing, ideation, or workflow management
- Understanding of what makes content perform on each platform and how to optimise for reach and engagement
- Ability to brief designers and video editors clearly and review their output against the original brief
- Self-driven, accountable, and does not need to be chased for updates or deliverables
- Ahmedabad-based candidate only
NICE TO HAVE
- Experience managing paid social media campaigns on Meta Ads alongside organic content
- Familiarity with tools like Buffer, Later, Hootsuite, or Meta Business Suite for scheduling
- Basic knowledge of Canva for quick creative edits when required
- Experience working with e-commerce or D2C brand accounts
- Understanding of social media analytics and what the numbers actually mean for a brand’s growth
- Prior experience writing content for Hindi or Gujarati audiences is a bonus
WHAT YOU WILL GAIN
- A senior role with real ownership across multiple client accounts from day one
- Exposure to a wide range of industries including e-commerce, real estate, healthcare, and B2B
- A fast-paced, growth-focused work environment where your ideas are welcomed and tested
- Direct collaboration with a performance marketing and creative team that takes results seriously
- Opportunity to build and lead the social media function as Market Minds grows
- A culture that values smart work, clear communication, and continuous learning
View Job Description & Requirements
Employment Type: Full-Time
Location: Work from Home (Ahmedabad candidates only)
Working Days: Monday to Saturday (Saturday — Half Day)
Working Hours: 10:30 AM – 7:00 PM (1 hour lunch break)
Laptop: Must have your own laptop
ABOUT THE ROLE
We are hiring a Performance Marketer who knows how to make every rupee work harder. You will be responsible for planning, launching, managing, and scaling paid advertising campaigns across Meta and Google for our e-commerce & B2B clients. This role demands someone who is analytical, data-driven, and never satisfied with results that are just “okay.” You will work alongside our creative team to develop campaigns that are both strategic and visually compelling, and you will own the numbers. If you live for ROAS, love testing, and know how to find opportunities inside data, this is your role.
WHAT YOU WILL DO
→ Plan, set up, and launch paid campaigns on Meta Ads (Facebook & Instagram), Google Ads and Linkedin Ads for multiple clients
→ Manage and optimise daily ad spend budgets with a sharp focus on ROAS, CPA, and CTR
→ Conduct audience research and build detailed targeting strategies, interest-based, custom, and lookalike audiences
→ Develop A/B testing frameworks for creatives, ad copy, audience sets, landing pages, and bidding strategies
→ Analyse campaign data daily and make proactive optimisation decisions, bids, budgets, pausing underperformers
→ Prepare clear, insightful weekly and monthly performance reports for clients with actionable recommendations
→ Collaborate with the design and content team to brief high-converting ad creatives and copy
→ Set up and manage conversion tracking using Meta Pixel, Google Tag Manager, and GA4
→ Research competitor ads and market trends to identify new opportunities and stay ahead
→ Manage product listing ads and shopping campaigns on Google for D2C and e-commerce clients
→ Client communication with performance updates and strategy walkthroughs
→ Continuously explore new ad formats, placements, and platform features to improve campaign performance
WHAT WE ARE LOOKING FOR
✓ 1–3 years of hands-on experience running paid campaigns on Meta Ads and Google Ads, this is non-negotiable
✓ Proficiency with Meta Business Manager, Google Ads dashboard, and Google Analytics / GA4
✓ Strong analytical mindset, you are comfortable reading data, spotting trends, and making fast decisions
✓ Deep understanding of e-commerce metrics: ROAS, CPA, CLV, AOV, and conversion funnels
✓ Experience managing budgets across multiple client accounts simultaneously
✓ Solid understanding of audience building, custom audiences, lookalikes, retargeting
✓ Ability to write a clear, data-backed performance report that clients actually understand
✓ Proactive communicator, you flag issues before they become problems and always have a solution ready
✓ Detail-oriented and organised, managing multiple campaigns without letting anything slip
✓ Self-driven, you take ownership of your accounts and treat client money like your own
NICE TO HAVE
→ Prior experience in an agency managing D2C or e-commerce brand accounts
→ Knowledge of Shopify and how it connects to ad performance tracking
→ Experience with Google Shopping campaigns and Performance Max
→ Familiarity with tools like Klaviyo, Hotjar, or any CRO tools
→ Google Ads or Meta Blueprint certifications
WHAT YOU WILL GAIN
→ Ownership of multiple live client accounts with real ad budgets
→ Exposure to a wide range of e-commerce niches and brand types
→ A performance-driven team culture that rewards results and growth
→ Opportunity to build deep expertise in paid media for e-commerce
→ Clear career growth path within Market Minds as the team expands
View Job Description & Requirements
Employment Type: Full-Time
Location: Work from Home (Ahmedabad candidates only)
Working Days: Monday to Saturday (Saturday Half Day)
Working Hours: 10:30 AM to 7:00 PM (1 hour lunch break)
Experience Required: Minimum 1 year
Laptop: Must have your own laptop
ABOUT MARKET MINDS
Market Minds is a performance-driven digital marketing agency based in Ahmedabad. We help e-commerce brands, D2C businesses, and service-based companies grow through sharp strategy, creative execution, and data-led decision making. SEO is one of the core services we offer our clients, and we are now building a dedicated in-house SEO capability. We want someone who is genuinely passionate about organic growth, stays ahead of how search is evolving, and can manage SEO across multiple client websites with full ownership.
ABOUT THE ROLE
We are looking for an SEO Executive with at least 1 year of real, hands-on SEO experience. This is not a theoretical role. You should know what it takes to rank a page, how to build a content strategy that drives organic traffic, and how to build authority for a website over time.
You will be working across two types of websites: e-commerce stores built on Shopify, and static websites built on WordPress. Both require a different approach, and we need someone who understands both well.
Beyond traditional SEO, we expect you to understand where search is heading. Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO) are no longer optional knowledge for an SEO professional in 2025. If you know what these are and how to apply them, you are already ahead of most candidates.
WHAT YOU WILL DO
On-Page SEO
→ Conduct in-depth keyword research using Ubersuggest and SEMrush to identify high-intent, rankable keywords for each client
→ Optimise meta titles, meta descriptions, heading structure (H1 to H4), URL slugs, and internal linking across all pages
→ Audit and improve existing page content for keyword relevance, readability, and search intent alignment
→ Optimise image alt tags, file names, and page load performance in coordination with the developer
→ Implement and improve schema markup for products, articles, FAQs, and local business listings
→ Build and maintain a clean, logical internal linking structure across the website
Shopify E-Commerce SEO
→ Optimise Shopify product pages, collection pages, and category structures for search visibility
→ Handle Shopify-specific SEO challenges including duplicate content from pagination, faceted navigation, and variant URLs
→ Improve product titles, descriptions, and metadata for both search engine visibility and conversion
→ Set up and manage canonical tags, redirects, and crawl settings within Shopify
→ Identify and resolve common Shopify SEO issues such as thin content, orphan pages, and poor URL structures
WordPress SEO
→ Manage SEO for static WordPress websites including service pages, landing pages, and blog content
→ Use plugins such as Yoast SEO or Rank Math to manage on-page settings, sitemaps, and structured data
→ Plan and brief blog content calendars targeting informational and long-tail keywords
→ Optimise existing WordPress blog posts and landing pages for featured snippet and top-ranking opportunities
Off-Page SEO and Link Building
→ Build high-quality backlinks through outreach, guest posting, business directory listings, and digital PR
→ Identify link-building opportunities using SEMrush backlink analysis and competitor gap reports
→ Monitor and disavow toxic or spammy backlinks that may harm domain authority
→ Track domain authority growth and backlink profile health monthly
AEO and GEO
→ Optimise content to appear in AI-generated answers on platforms such as Google SGE, ChatGPT, Perplexity, and Bing Copilot
→ Structure content using clear question-and-answer formats, concise summaries, and authoritative sourcing to improve AEO visibility
→ Apply GEO strategies to ensure client content is cited and surfaced by large language models and AI search tools
→ Stay current with how AI-driven search tools are evolving and proactively adapt content strategies to maintain visibility
→ Implement FAQ schema, HowTo schema, and speakable schema where applicable to improve AI answer eligibility
Reporting and Strategy
→ Track and report on keyword rankings, organic traffic, click-through rates, and lead contribution monthly
→ Use Google Search Console, Google Analytics (GA4), Ubersuggest, and SEMrush for performance monitoring and insight
→ Prepare clear monthly SEO reports for clients with highlights, wins, opportunities, and next steps
→ Develop and maintain a rolling monthly SEO roadmap for each client account
→ Identify technical SEO issues and brief the development team for fixes, including page speed, crawl errors, and Core Web Vitals
WHAT WE ARE LOOKING FOR
✓ Minimum 1 year of hands-on SEO experience with results you can demonstrate
✓ Proven experience with Shopify SEO including product pages, collections, and e-commerce-specific technical challenges
✓ Solid experience with WordPress SEO across static websites and blog content
✓ Proficiency in Ubersuggest and SEMrush for keyword research, competitor analysis, and backlink tracking
✓ Working knowledge of Google Search Console and GA4 for performance tracking and reporting
✓ Understanding of AEO (Answer Engine Optimisation) and how to optimise content for AI-driven search results
✓ Understanding of GEO (Generative Engine Optimisation) and how to get client content cited by AI tools and LLMs
✓ Strong grasp of on-page SEO fundamentals including keyword placement, content structure, and technical hygiene
✓ Ability to independently manage SEO for multiple client websites simultaneously
✓ Clear and structured communication skills for reporting results to the team and clients
✓ Self-driven, organised, and able to deliver on monthly targets without constant supervision
✓ Ahmedabad-based candidate only, as this is a work-from-home role requiring in-person availability when needed
NICE TO HAVE
→ Experience with local SEO and Google Business Profile optimisation
→ Knowledge of Core Web Vitals and basic page speed optimisation principles
→ Familiarity with Screaming Frog or Ahrefs for technical audits
→ Experience writing or briefing SEO-optimised content for blogs and landing pages
→ Any SEO certification from SEMrush Academy, Ubersuggest, or Google
→ Prior experience working at a digital marketing agency
WHAT YOU WILL GAIN
→ A full-time role with real ownership over client SEO strategies from day one
→ Hands-on exposure to Shopify e-commerce SEO, WordPress SEO, and next-generation AEO and GEO strategies
→ A fast-learning environment where you will grow your skills across multiple industries and website types
→ Direct collaboration with paid media, content, and design teams for a complete view of digital marketing
→ Clear growth path within Market Minds as our SEO offering expands
→ A work culture built on ownership, transparency, and results